Issue 01 — Berlin

a little too obsessed with marketing.

An independent club for curious minds — lessons, case studies and experiments, written from a Berlin lecture hall.

↓ Meet the Founder
Meet the Founder
obsessed · marketing · club · berlin ·✶

↑ taken in Berlin, autumn

— Meet the Founder

Amili.

Founder of The Marketing Club

Business & Management Student in Berlin

Hi, I'm Amili — and I'll admit it: I'm a little obsessed with marketing. I notice the shelf layout in every store, screenshot every clever ad and can't watch a commercial without asking why it works.

I study Business & Management in Berlin, and The Marketing Club is where I share everything I learn at university — the theory, the case studies and the 'aha' moments — translated into something you can actually use.

This isn't a classroom where I have all the answers. It's a community where we learn together: we analyse brands, argue about campaigns and grow side by side.

“Marketing is just curiosity with a strategy.”

— with love, Amili

always analysing ads ✶