The Marketing Club.
ModulesAdmin

The Marketing Club / Modules

The lesson library.

Curiosity, turned into practice. Explore a case. Question a decision. Think like a marketer.

Inside IKEA: The Psychology of Shopping01

Retail marketing · Consumer psychology

Inside IKEA: The Psychology of Shopping

Decode room displays, shopping routes and the decisions behind an extra item in your basket. Theory, a store case and 13 interactive questions.

35 minProgress 0%
Start lesson